{"id":1609,"date":"2023-04-17T13:40:29","date_gmt":"2023-04-17T11:40:29","guid":{"rendered":"https:\/\/www.synnovation.eu\/?page_id=1609"},"modified":"2024-02-07T17:03:47","modified_gmt":"2024-02-07T16:03:47","slug":"sales-business-development-management-3","status":"publish","type":"page","link":"https:\/\/www.synnovation.eu\/en\/sales-business-development-management-3\/","title":{"rendered":"Management"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1609\" class=\"elementor elementor-1609\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63e5038 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-con\" data-id=\"63e5038\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;background_background&quot;:&quot;classic&quot;}\" data-e-bg-lazyload=\"\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eacfc3f e-con-full elementor-hidden-desktop elementor-hidden-mobile e-con\" data-id=\"eacfc3f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;background_background&quot;:&quot;classic&quot;}\" data-e-bg-lazyload=\"\">\n\t\t<div class=\"elementor-element elementor-element-deb6651 e-con-full elementor-invisible e-con\" data-id=\"deb6651\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;animation&quot;:&quot;slideInLeft&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5bc68f5 elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5bc68f5\" data-element_type=\"section\" id=\"ffWappen\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-74d3767c\" data-id=\"74d3767c\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e2a93bc elementor-widget elementor-widget-image\" data-id=\"6e2a93bc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.5 - 14-03-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.synnovation.eu\/en\/karriere\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"172\" height=\"172\" src=\"http:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP.png\" class=\"attachment-full size-full wp-image-175\" alt=\"\" srcset=\"https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP.png 172w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP-150x150.png 150w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP-12x12.png 12w\" sizes=\"auto, (max-width: 172px) 100vw, 172px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-66139646\" data-id=\"66139646\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ebb766e elementor-widget elementor-widget-image\" data-id=\"5ebb766e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.synnovation.eu\/en\/leistungen\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"172\" height=\"172\" src=\"http:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP-1.png\" class=\"attachment-full size-full wp-image-176\" alt=\"\" srcset=\"https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP-1.png 172w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP-1-150x150.png 150w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP-1-12x12.png 12w\" sizes=\"auto, (max-width: 172px) 100vw, 172px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d1ab58\" data-id=\"d1ab58\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42b7ff2e elementor-widget elementor-widget-image\" data-id=\"42b7ff2e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.synnovation.eu\/en\/referenzen\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"172\" height=\"172\" src=\"http:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP2.png\" class=\"attachment-full size-full wp-image-177\" alt=\"\" srcset=\"https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP2.png 172w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP2-150x150.png 150w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/07\/HP2-12x12.png 12w\" sizes=\"auto, (max-width: 172px) 100vw, 172px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-4b08e25a e-con-full elementor-hidden-desktop elementor-hidden-tablet e-con\" data-id=\"4b08e25a\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65d5e61f elementor-widget elementor-widget-image\" data-id=\"65d5e61f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"956\" height=\"609\" src=\"https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/03\/synnovaton-web-mobile.jpg\" class=\"attachment-full size-full wp-image-1089\" alt=\"\" srcset=\"https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/03\/synnovaton-web-mobile.jpg 956w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/03\/synnovaton-web-mobile-300x191.jpg 300w, https:\/\/www.synnovation.eu\/wp-content\/uploads\/2023\/03\/synnovaton-web-mobile-768x489.jpg 768w\" sizes=\"auto, (max-width: 956px) 100vw, 956px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-02984e6 e-con-boxed e-con\" data-id=\"02984e6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25751e0 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"25751e0\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.synnovation.eu\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\">\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Management<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f196b5d e-con-boxed e-con\" data-id=\"f196b5d\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92e74de elementor-widget elementor-widget-text-editor\" data-id=\"92e74de\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.5 - 14-03-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Use our expertise for your sales organisation:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d1c4f78 e-con-boxed e-con\" data-id=\"d1c4f78\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ff5078c e-con-full e-con\" data-id=\"ff5078c\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-70c7cd0 elementor-widget elementor-widget-text-editor\" data-id=\"70c7cd0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Market research &amp; analyses<\/strong><\/p><p><u>External analysis<\/u><\/p><ul><li>Industry, competitor and market analysis of promising services from the client portfolio<\/li><\/ul><p>\u00a0<\/p><p><u>Internal analysis<\/u><\/p><ul><li>Conducting guideline-based interviews with key personnel of the company, with the aim of mapping the relevant competitive strengths and weaknesses, as well as obtaining a picture of employee satisfaction, process flows and potential for improvement<\/li><li>Evaluation of the interviews by means of a category system and strengths- weaknesses profile<\/li><\/ul><p>\u00a0<\/p><p><u>Corporate &amp; sales strategy<\/u><\/p><ul><li>Determination of the future strategic focus, derived from the competitive advantages and market attractiveness<\/li><li>Derivation of concrete, measurable activities to implement the strategic focus<\/li><\/ul><p>\u00a0<\/p><p><u>Building, managing and coaching of sales teams<\/u><\/p><ul><li>Training and coaching of the sales team in areas such as customer acquisition, objection handling, sales pitches, etc<\/li><li>Establishment of a scalable, forward-looking sales process, with the components, systematic new customer acquisition, forecast and offer management<\/li><\/ul><p>\u00a0<\/p><p><u>Field sales and key account management<\/u><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6de64f1 e-con-boxed e-con\" data-id=\"6de64f1\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5e1569 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"c5e1569\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-210daa1 e-con-boxed e-con\" data-id=\"210daa1\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4dbf6f elementor-widget elementor-widget-text-editor\" data-id=\"d4dbf6f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23ca3d8 e-con-boxed e-con\" data-id=\"23ca3d8\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-206f6e3 e-con-full e-con\" data-id=\"206f6e3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36c226c elementor-widget elementor-widget-text-editor\" data-id=\"36c226c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46d54c6 e-con-boxed e-con\" data-id=\"46d54c6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7988d8b elementor-widget elementor-widget-spacer\" data-id=\"7988d8b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.5 - 14-03-2023 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5cd2a2 elementor-widget elementor-widget-button\" data-id=\"d5cd2a2\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/www.synnovation.eu\/en\/Home\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">go back<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd0b04a elementor-widget elementor-widget-spacer\" data-id=\"bd0b04a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bab5830 elementor-hidden-mobile e-con-boxed e-con\" data-id=\"bab5830\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50163b0 elementor-widget elementor-widget-spacer\" data-id=\"50163b0\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Management Nutzen Sie unsere Expertise f\u00fcr Ihre Vertriebsorganisation: Marktforschung &amp; Analysen Externe Analysen: Branchen-, Konkurrenz- und Marktanalyse erfolgsversprechender Leistungen aus dem Portfolio des Auftraggebers \u00a0 Interne Analyse Durchf\u00fchrung von leitfadengest\u00fctzten Interviews mit Schl\u00fcsselpersonen des Unternehmens, mit dem Ziel relevante Wettbewerbsst\u00e4rken und -schw\u00e4chen abzubilden, sowie Informationen \u00fcber Mitarbeiterzufriedenheit, Prozessabl\u00e4ufe und Verbesserungspotentiale zu erhalten Auswertung der Interviews [&hellip;]<\/p>","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1609","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/pages\/1609","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/comments?post=1609"}],"version-history":[{"count":22,"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/pages\/1609\/revisions"}],"predecessor-version":[{"id":1927,"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/pages\/1609\/revisions\/1927"}],"wp:attachment":[{"href":"https:\/\/www.synnovation.eu\/en\/wp-json\/wp\/v2\/media?parent=1609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}